We’ll admit that here at Powderbeds economics isn’t our favourite subject (we prefer snow!) but in recent weeks the rising strength of the Pound has really caught our attention.
What has happened to the exchange rate?
The economic situation in Greece has been taking it's toll on the strength of the Euro recently and last week Sterling hit a 12 month high of €1.44, better than it has been since 2007 meaning Brits looking to book ski holidays in France will find that they get more than 10% more €’s for their £ than they would have done a year ago!
Better still, things look set to improve further over the next year with Jeremy Cook – Chief Economist for World First predicting a another rise as Greek economic instability has a knock on effect on markets. As the European Central Bank aids Greece further he claims we are looking at a 12 month target for the pound of €1.50. Great news for the British holiday maker!
This means that in addition to savings made at the time of booking, we are hoping to see a reduction in the cost of in resort extras such as lift passes, food and drinks, making a ski holiday for a family of 4 considerably cheaper with hundreds of pounds expected to be saved!
How can holidaymakers take advantage?
Those looking to find the best deal on their ski holiday for next season should look at holidays in France and other Euro zone countries, the pound is also strong against the US and Canadian $ at the moment but the Euro conversion currently offers the best value by far! We would also advise booking soon to take advantage of early booking discounts and low deposits, which combined with the excellent exchange rate mean you can get the best possible value from your holiday.
A great time to hit the slopes in France!
The figures used in this blog are accurate at the time of writing - 22/07/2015 - but may be subject to change.
Posted on Wednesday 22 Jul 2015